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Food Steez
Where FS MEDIA started.
A viral food channel that grew into one of the most recognized food and beverage production teams in the country.
The origin story
We built an audience before we built an agency.
In 2016, we started Food Steez as one of the first pioneers of social food video. While everyone else made top-down recipe videos, we shot food like a commercial: cinematic, fast, styled, scored, and made content people actually wanted to watch.
It worked. Individual videos passed 40+ million views. The audience grew into the hundreds of thousands on Instagram and over a million on Facebook, and brands started asking who was making it.
That became FS MEDIA. We kept the obsession with food and added everything a brand needs around it: creative development, video production, photography, and performance marketing. Today we produce for King's Hawaiian, Modelo, Beyond Meat, Don Julio, and Kikkoman, and we create and produce Ready Jet Cook with Chef Jet Tila on Food Network, now in its sixth season.
Food Steez is still where it started, and the instinct we learned there, that food content has to earn attention before it can sell anything, is in everything we make.
3X Emmy & James Beard nominated. 10+ years partnering with the world's most recognizable brands.
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@FoodSteez
The audience we built.
Video production
From viral clips to national campaigns.
The same instincts that built the channel now drive commercial work at every scale. We book the crews, talent, and locations each project calls for, and make food and product look as good in motion as it does on a plate.
Photography
Photography that makes products impossible to scroll past.
Food photography is its own craft. It takes an eye, obsessive attention to detail, and people who understand how food behaves on set. We work with some of the best food stylists, prop stylists, and photographers in the category, shooting everything from social to national billboards.
Our studio
STEEZ STUDIOS.
Our own 10,128+ square foot studio, centrally located in Los Angeles, is built to handle productions of any scale, with multiple kitchen sets, dedicated prep areas, office space, 7,000 square feet of private parking garage, and room for custom set builds. Owning the space means more control, faster turnarounds, and better value for our clients.
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Let's make something.
Tell us about the project, or just the idea. We will get back to you within one business day.
Or email contact@fsmediahouse.com